INDABA 2022 HERE WE COME!

After a two-year absence during Covid, Africa’s Travel Indaba will take place again from 3rd to 5th May 2022 at the Albert Luthuli Convention Centre in Durban.

ECPTA is encouraging exhibitors to co-share our stand to present a unified Eastern Cape tourism sector.

Indaba is a key international trade show where destinations are cost effectively marketed collectively. Our Indaba platform enables product owners to market experiences and tourism opportunities directly to international travel trade partners. This is critical for the international tourism recovery process, and we need to demonstrate that we are a safe destination with ample to offer to a broad spectrum of travellers.

The brand pillars are Wildlife, Adventure, Coast, Culture & Heritage and Family & Youth. We create referrals for potential buyers and host media through the ECPTA central information area to ensure that the destination and the ECPTA marketing efforts are positively profiled.

The tourism development wing is planning to assist participation from SMMEs to ensure that the Eastern Cape is well represented in the ‘Hidden Gem’ zone as part of its transformational agenda. It is also a catalyst for facilitating the development of small and medium local tourism products and marketing the province to increase visitor numbers to and within the Eastern Cape Province.