The ‘new’ face of summer

ECPTA’s Open for Travel Special Deals microsite is up and running, and we urge all product owner to consider using the site to reach the largest possible audience in marketing their summer deals.

The annual summer season undoubtedly looks a lot different this year, but despite new restrictions, visitors are still looking for affordable domestic travel options.

The microsite, hosted at http://ecopenfortravel.co.za/, is presented as an easy-to-navigate gallery of offers, individually hyperlinked to allow for easy, one-click access to all participating products.

We urge all our tourism partners to make use of the site, and also to highlight the site as part of their own, individual marketing efforts. The Eastern Cape’s tourism recovery depends on everyone in our sector taking a collective, build-back-better approach – showcasing the province’s affordability and its overall value proposition, benefits everyone.

List, share, enable access and spread the word! The Eastern Cape tourism sector will bounce back, provided we work together to ensure the best kept tourism secret on the continent becomes one of South Africa’s bets recovery success stories.