UNDER THE INFLUENCE

Influencers have become an important partner for businesses – especially in the tourism industry.

Matching up with like minded individuals adds tremendous value to any brand by exponentially boosting brand awareness and promoting brand loyalty, especially among the youth.

There are hundreds of influencers around, and our research has discovered influencers and writers who are ideal for our objectives. These dynamic groups offer a unique variety of skills and preferences that marry up with our marketing goals. We look to partner with people who can deliver expanded reach and communicate directly with an audience that complements our demographics. We expect an energetic network that delivers excellent writing capabilities, photography or videography. They must have an expansive use of technology and tools to create interesting content.

ECPTA sends influencers on provincial travel educationals, and they are included at trade shows to ensure that EC tourism stakeholders receive optimum benefit from their contribution.