
The Eastern Cape Tourism delegation made a powerful impact at Africa’s Travel Indaba 2025, one of the continent’s premier tourism trade shows. With a compelling presence and a strategically curated provincial showcase, the Eastern Cape presented a rich variety of experiences that spanned its diverse landscapes, cultures, and attractions, positioning the province as a must-visit destination for both domestic and international markets.
From the salt-kissed shores of Addo and Jeffreys Bay, through the ancient forests of Tsitsikamma and the rolling greenery of the Garden Route, to the dramatic cliffs of the Wild Coast and the arid beauty of the Karoo, the Eastern Cape stands encapsulated in the essence of the province’s natural and cultural wealth. Delegates and visitors were taken on an immersive journey across one of South Africa’s most ecologically and culturally diverse regions.
The province’s participation brought together representatives from various district municipalities, private sector tourism stakeholders, and community-based tourism enterprises. This public-private collaboration underscored the province’s commitment to inclusive growth, transformation, and sustainable tourism development.